Originally, the Pentax K-r arrived with the option of a bright red body that made most people think it looked like a toy. But in retrospect, it was clearly tasteful restraint. Now we have the all-new far-more-toy-looking Korejanai-styled edition. At ¥99,800 ($1,187 US), it isn’t exactly toy-priced, but with a limited run of only 100, it will certainly be a sell out. The primary-colored camera has been outfitted with a matching 35mm prime lens, and of course, a robot head for the hot shoe.
This isn’t the first time Pentax has done this. Last year they treated us to a Korejanai edition K-x. Once was just not enough. Pre-orders begin December 24th, shipping in January. This is a Japan-only item, so if you want one and don’t live there, it may be time to make a new friend overseas.