• About Geek Beat
  • Newsletter
  • Advertise
  • Contact
  • Login
  • Facebook
  • Google+
  • Instagram
  • RSS
  • Twitter
  • YouTube

Geek Beat

One of the world’s most recognizable technology news brands, delivering daily tech news, tips, and reviews.

  • News
    • Apple
    • CES
    • Editor’s Choice
    • Google
    • How To’s
    • Microsoft
    • Music
    • Mobility
    • NABShow
    • Photography
  • Episodes
  • Reviews
  • Videos
  • Connect With Us
    • Chat Rooms
    • DropCams
    • Geek Beat Live!
    • Product Review Submissions
Home > News > T-Mobile Gives You a Test Drive and Free Music in Un-carrier 5.0 & 6.0 Event

T-Mobile Gives You a Test Drive and Free Music in Un-carrier 5.0 & 6.0 Event

June 19, 2014 by giovanni

T-Mobile hadn’t changed the world in the last 25 minutes. For them, that means it’s time to try to disrupt something else. T-Mobile held its Un-carrier 5.0 event last night in Seattle. If that wasn’t enough, they didn’t wait to announce Un-carrier 6.0. And if you still wanted more, T-Mobile had something else up its sleeve to complete the trifecta. In typical John Legere fashion, it was profoundly NSFW and took lots of shots at the three major competitors. Let’s take a look at what they announced and how they change both the buying experience and mobile music.

Un-carrier 5.0: 7-Day Test Drive

Un-carrier 5.0 is a free 7-day test drive for T-Mobile’s network for curious would be switchers. Let me back up a step here because it’s a bit of a joint venture. The Test Drive is only available with the iPhone 5S since the phones are provided by Apple to raise awareness of the iPhone on the T-Mobile network. It’s a bit of an advertising effort to be sure, but that doesn’t mean it’s not a good deal. Customers can pre-register at T-Mobile.com/TestDrive. As long as they have a valid credit or debit card to pay for damages, you can sign up for the phone. Let it be known there is a $699 hold placed on your card during the trial period. It’s not charged if you bring the phone back damage free. When your time is up, you return the iPhone to a T-Mobile corporate store, it can’t be a reseller. Also note that these phones have pre-assigned numbers. If you want to receive your calls, you have to set up call forwarding from your number to the T-Mobile phone. If you’re already a T-Mobile customer looking for a trial of a new phone on their network, you can have the 7-day test drive, too.

Un-carrier 6.0: Music Freedom

That’s the end of Un-carrier 5.0, but the night isn’t over yet. There’s Un-carrier 6.0 as well. This is all about streaming music: Music Freedom. Streaming to 8 services, including Spotify, Pandora, iHeart Radio, Slacker, iTunes Radio, Rhapsody, Samsung’s Milk Music, and Beatport will no longer count against your data usage. Absent were now Apple-owned Beats Music, Google Play Music, and newly announced Amazon Prime Music. There will be a voting mechanism for T-Mobile to add new services to the list. Music Freedom isn’t a partnership with any of the above music services. T-Mobile is unilaterally deciding not to charge for this data.

UnRadio

If that wasn’t enough, T-Mobile launched its own music service called UnRadio. The service is in partnership with fellow Seattle-based business Rhapsody. It’ll be station-based and have over 20 million songs in its catalog. UnRadio is completely ad-free with no limits on skips. For pricing, it’ll be $5 a month. T-Mobile customers will get a $1 discount and get the service for $4. Unlimited data customers will get UnRadio for free.

T-Mobile Network

T-Mobile gave a report on its network. They’ve deployed wide band LTE, with 15x15MHz spectrum in 16 markets. That’s good for around 150mbps down and 40 up. T-Mobile has also launched Voice Over LTE in 15 markets with full nationwide deployment by the end of 2014. During the Q&A, Legere was asked about merger rumors with Sprint and while he would not comment specifically said, gaining capital and spectrum through a merger was an option if it made sense.

Final Thoughts

T-Mobile came back into the spotlight with a triple whammy. You can know try their network for a week without any risk and customers can listen to music for free from leading providers. They even have their own service now, albeit with help. It has me wondering what’s left for Un-Carrier 7.0 scheduled for late summer.

Love it, hate it, or in between, let us know how you feeling about the latest Un-carrier event. Leave a comment below or on social media.

Source: T-Mobile 1, 2, 3

Filed Under: News Tagged With: Apple, cellular, mobile carriers, Mobility, streaming music, T-Mobile, wireless carriers

About giovanni

giovanni is an ad age, emmy, telly, & webby award-winning search engine optimization and social media strategist from texas who works with brands in entertainment, fashion, food & beverage, sports, and technology.

Watch giovanni's latest videos on youtube.

Comments

  1. Lauren Glenn says

    June 24, 2014 at 8:09 am

    I was going to consider this but a $699 hold on my credit card? Seriously? Why not just give me a SIM and let me use my own phone if I choose? If I had $700 at my disposal, I’d have enough to get a contract with Verizon or AT&T easily which don’t have to prove to me that they’re good.

  2. WebLuke says

    June 19, 2014 at 3:27 pm

    Glad you guys put in the 5.0 stuff even though it isn’t all that interesting, as for the music not counting agents bandwidth limits just show how unrealistic and unnecessary they may be. Also those speeds for LTE on a good day facing north wile standing on your head is nice and fast, too bad Cable and DSL companies are not keeping with the times and upgrading. Now if these mobile companies could do a better job covering less populated areas with fast LTE.

Popular Posts

  • How To Keep A Constant In Excel And Other Spreadsheets by Scott Ellis | posted on April 19, 2012 | under News, Tutorial
  • Complete Sci-Fi Spaceship Size Comparison Chart by giovanni | posted on September 19, 2014 | under News
  • How to Use Your Own Router with AT&T U-verse by Chris Bramble | posted on February 17, 2014 | under News, Tutorial
  • How Much Money Will Fit in a Briefcase? by John P. | posted on September 26, 2013 | under Episodes
  • How To Add Sound and Voice to Your Photos by giovanni | posted on July 22, 2013 | under Episodes
  • How to Access Advanced Boot Options in Windows XP, Windows Vista, Windows 7, and Windows 8 by Robert Albury | posted on September 10, 2014 | under Tutorial
  • How to Build a Dust Collector (with Photos and Video!) by John P. | posted on May 30, 2016 | under Tutorial
  • A Tour of QNAP’s Available Utility Apps by Benjamin J. Roethig | posted on April 4, 2014 | under Tutorial
  • Tutorial: Adding a Networked Printer with QNAP by Benjamin J. Roethig | posted on July 7, 2014 | under Tutorial
  • How to Set Up a Plex Server on a QNAP NAS by Dexter | posted on April 18, 2014 | under Tutorial

Recent Posts

  • Go Mic Mobile Wireless System for Mobile Filmmakers
  • A RAY OF LIGHT
  • Keep Devices Charged Anywhere in the World with the Twist Plus World Charging Station
  • Final Leaked iPhone 7 Details Before The Big Event
  • Should Snapchat Be A Part of Your Digital Strategy?

Recent Comments

  • Ricardo Garza on Streambox Announces 360 Live Video Streaming to YouTube
  • Sunbya on Review: Blue Lola Headphones bring unparalleled quality
  • Jay Anderson on CES2016 – Autel Robotics X-Star Quadcopters
  • Scott Ellis on CES2016 – The Parrot DISCO – The Worlds First Fixed Wing Consumer Drone
  • Ricardo Garza on CES2016 – The Parrot DISCO – The Worlds First Fixed Wing Consumer Drone

Tags

3D Amazon Apple apps audio bluetooth business CE Line Shows 2013 CES computers fitness gadgets games gaming geek geek beat GeekBeat geek house Google health how-to ios john p. kickstarter Microsoft mobile Mobility Music nabshow new building Other photography Reviews robots Samsung social media speakers storage tech technology travel Tutorial vehicles video vlog

Copyright © 2021 · Geek Media on Genesis Framework · WordPress · Log in